Public Affairs Research Solutions
StrategyOne's Public Affairs Practice offers a full suite of research solutions that help our clients:
- Create an evidence-based public affairs program.
- Gain fundamental insights from key target audiences.
- Test and identify the best framing of an issue.
- Test messaging among key target audiences.
- Formulate a winning strategy.
- Gauge and track the success of a public affairs campaign.
Opinion Elite Research
In support of public affairs campaigns, StrategyOne has conducted research among:
- Policymakers
- Beltway Influencers
- Think Tanks
- Key Corporate Stakeholders
- International Opinion Elites
- Registered Voters Nationally and at the State and Local Level
- International Opinion Leaders
Ballot Initiative Research
- Gauge support for a ballot initiative, among general voters or among target audiences.
- Test themes and messages in support or opposition.
Microtargeting Segmentation
Identify targetable segments of:
- Advocates
- Supporters
- Persuadables
Rapid Response Message Testing
- Gain live, moment-to-moment feedback on multiple aspects of a spot, speech, debate, press conference, television appearance or planned release.
- Receive instant feedback and analysis, allowing the campaign to make time-critical adjustments.
Contact Us
To learn more about our approach to public affairs research, please contact us publicaffairs@strategyone.net.
